website care.

Website maintenance is the act of regularly checking your website for issues and mistakes and keeping it updated and relevant. This should be done on a consistent basis in order to keep your website healthy, encourage continued traffic growth, and strengthen your SEO and Google rankings.

Keeping a website well maintained and attractive is important to companies big and small in order to engage and retain customers. It’s easy for businesses, especially startups, to cut corners and let a few tasks slide. Website maintenance can easily become one of those things as it doesn’t always present immediate issues. However, just like your health can fall apart if you go too long without a regular check up, so can the health of your website.

Regular monitoring of your website is a must for keeping your business running smoothly.

There is a long list of tasks that should be done to keep your website running smoothly. The most time-sensitive of these are website security updates and patches. Without these, your website has the potential to be an actual danger to those who click on it.

With that in mind, we have a list of website maintenance tasks that we complete regularly. Used in combination with our weekly, quarterly, and yearly checklists, these maintenance tasks will keep your site updated, free of vulnerabilities, optimized for SEO, and more.

We perform an infinite number of tasks. We’d be glad to share our entire checklist of tasks that we perform regularly. Feel free to ask.

Also we’d provide an overview regularly with monthly reports so you can rest assured everything is under control.

30 minutes of changes is enough time to do about 3 to 5 small changes per month. 

Examples of one small change include:

• Uploading and formatting a blog post
• Adding a new client testimonial
• Adding or tweaking copy on a page
• Swapping out an image 

So, 30 minutes gives us enough development time to make 3 to 5 of the above changes, or any other small changes you might need, per month. When in doubt if a change request would fall into this care plan time allotment, just ask!

Platinum plan clients have a regular contact for accountability and advice so you know you’re on the right path. Every month you can schedule a 60-minute strategy call with Kush and discuss your business, digital marketing, website, and CMS. You can also email Kush for advice on growing your business online.

Email is our best form of communication, since it usually yields the fastest response. However, we know brainstorming works best on the phone or on a video call. They help focus a trajectory of the website for growth and improvements.

Oftentimes clients use this time for online screen-sharing of small updates or training. The point of the monthly consulting call is to make a plan, implement, review, adapt, and stay accountable. Otherwise your website risks drifting off and being forgotten.

As you know website is not set it and forget it. Static websites do no good today. You need to have fresh content on your website that helps create massive value for your clients and generates business for you.

Each business needs to have a content marketing plan so that it drives new traffic, converts leads, and makes sales. And is so much easier to promote.

We follow a proven process that helps you identity your digital goals, buyer persona, brainstorm ideas & determine which types of content to create that can give results.

We’d provide a content marketing plan document that acts as a roadmap to a successful content marketing effort. This document will clearly define the key elements of your effort. It will specifically outline who you will be talking to, what you will say and how to say it, where the content will be promoted, and how you will know when you have been successful. 

Yes, we do understand you could have new business goals. And you’d constantly need to innovate your online strategy to keep up and stay ahead. So, we’d keep reviewing and help your with it.

Review Management is what a lot of our clients ask for especially hospitality businesses. We track incoming customer reviews and respond to them as necessary.

We address reviews which can potentially damage your brand’s reputation with pre-defined strategies, and try to solve problems before they damage the individual’s or brand’s reputation.

Google MyBusiness Reviews included as default + 1 other platform of  your choice. (TripAdvisor Reviews, Facebook Business Page Reviews, etc )

All our website care plans are inclusive of Managed WordPress Cloud Hosting, that has an edge with advantages like:

• 100% Samsung SSD Storage
• A website speed-focused plugin
• Optimized for Speed & Security 
• Super-fast WordPress Edge Cache Engine
• Dual 12-core processors 
• Free Wildcard SSL Certificate
• Brute Force Login Protection
• Web Application Firewall
• Enterprise Grade Security
• 1 Tbps+ anti-DDoS protection
• Brute force login protection
• Malware Scanning

As Enterprise Grade Security is built into the hosting platform and specially enhanced for WordPress, you never have to worry about any additional security & caching plugins. We strongly recommend you to consider this as we’ve always got best results with this combination.

Note:  We include a Infinity Hosting Plan, means we do not limit you with disk space & bandwidth unless our Acceptable Use Policy is violated.

Managed WordPress hosting is a concierge service where all technical aspects of running WordPress is managed by the host.

This includes security, speed, WordPress updates, daily backups, website uptime, and scalability.

The idea behind managed WordPress hosting is to offer a completely hassle-free experience, so you can focus on running your business and doing what you are good at.

One of the best parts about Managed WordPress hosting is the premium support. Your support is provided by real WordPress experts with lots of experience rather than someone who is reading a support manual.

Customers describe managed WordPress hosting as “a Five-Star Hotel for WordPress” and “like having an army of WordPress experts on your side”

A staging server is a type of server that is used to test a software, website or service in a production-similar environment before being set live. It is part of a staging environment or staging site, where it serves as a temporary hosting and testing server for any new software or websites.

We realize some businesses and companies require the use of a staging server to test updates before pushing them to the live site. This takes a little extra time but we are glad to provide this type of support. We will use staging server to test updates. We’d require your website hosted on our servers for this.